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CDP · AI Insights

AI Insights

Why did results change? AI tells you first

Open AIM each morning and the AI assistant has already reviewed all your data. Which metrics are moving, the likely causes and what to do next are all summarized on the home page.

No more waiting for reports and piecing together causes

  • Results in one paragraph

    Compares revenue, average order value, repurchase rate and new member first-purchase rate, and points straight to the biggest factor.

  • Decisions first

    AI puts the most important items for today at the top, with the numbers behind them.

  • Approve and it runs

    AI proposes marketing journeys based on its diagnosis, and marketers launch them with one click after confirming.

AIM customer lifecycle: metrics and health status for the five stages of acquisition, activation, purchase, retention and referral, plus omnichannel reachable audience

AARRR funnel

Where is the funnel breaking?

  • All five stages at once: acquisition, activation, revenue, retention and referral, each marked healthy or warning.
  • Reachable audience: see at a glance how many people at each stage you can reach by LINE, email or text message.
  • Act right away: click into a warning stage to see suggested lists and campaigns.
AIM product tags: a donut chart of tag coverage by category, with tags such as collar type, sleeve type and pattern and their tagging counts on the right

AI product tags

Read preferences from purchases

  • Automatic tagging: products are tagged automatically by attribute, with coverage clearly shown.
  • Suggested new tags: AI proposes attributes you haven't used yet.
  • Extended to customers: infer customer preferences from the products they bought for more precise segmentation.

How it works

From data to action in three steps

  1. AI diagnosis

    Analyzes member, transaction and engagement data automatically every day.

  2. Proposals

    Suggests audiences and marketing journeys for the stages that need attention.

  3. Approve and run

    Marketers confirm content and budget, then launch. Results flow back into reports.

Let AI review your data every day

Tell us about your members and channels. Our consultants will show how AI Insights applies to your business.

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