OMO Master
Online-merge-offline (OMO)
Reinventing the premium member experience
Bring your online LINE Official Account and in-store advisors together for a consistent, seamless customer journey. Data empowers your front line, and service feels more personal.
Data that empowers your front line
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Precise member profiles
Find customers fast, see their interests and preferences instantly, and recommend the best-fit products to close more sales.
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One-on-one conversations
Each customer is linked to a dedicated advisor with their full chat history, so service carries on and builds deep trust.
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Complete performance reports
View store and individual sales according to permissions, and see clearly what every marketing dollar delivers.
Six core modules to transform your stores
Tools designed for frontline staff, simple to use and powerful
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Find customers / profiles
Look up customers fast and see their recent interest tags
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Broadcast messages
Targeted push messages for new arrivals and campaigns
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Performance reports
Store and individual sales, viewed by permission level
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Product catalog
Connects to your product feed for quick recommendations
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My customers
Customers link to store advisors, building your own private audience
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Customer conversations
One-on-one messages in one place, with status tracking
Visual data, integrated modules
No more switching between systems. Our OMO platform brings customer data, chat history and product information together in a single interface.
- Real-time sync of online shopping cart data
- Automated tagging system
- Cross-channel sales attribution
Three simple steps to a personal connection
A streamlined advisor-linking process that makes it easy for customers
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Scan a personal QR code
The advisor shows their personal QR code or gives the customer a specific keyword
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Enter the keyword or tap to link
The customer enters the keyword or taps a link in the LINE Official Account, and the advisor's card pops up automatically
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Confirm and start chatting
Tap "Link with me" and the profile picture and name switch instantly, starting one-on-one personal service
A day in the life of a store advisor
How OMO fits into everyday store work
No new system to learn. Advisors do it all on a phone or tablet.
Check reminders before opening
The system lists regulars with birthdays today, those due to repurchase and recent visitors.
Customer walks in
Look up the customer's profile and recent interests, so you know what to talk about before you greet them.
Recommend and close
Pick products from the catalog and send them to the customer in a one-on-one message.
Keep serving after they leave
When the customer replies on LINE, the advisor picks it up, and online sales are credited to the advisor too.
Store managers and headquarters
Managers see the results
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Store and individual sales
View sales and customers served for each store and advisor, according to permissions.
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Consistent campaign messages
Headquarters prepares new product and campaign content, and advisors share it with their customers in one click.
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Customers stay with the brand
When advisors change roles or leave, customer relationships and chat history stay with the brand.
Built for high-touch industries
Retail, beauty, fitness or education: wherever service depends on people, the OMO module creates value.
- Beauty and skincare: new product trial invitations, skin condition follow-ups, anniversary sale pre-order alerts
- Fitness / yoga: class renewal reminders, one-on-one diet advice from trainers, make-up classes for missed sessions
- Luxury / apparel: holds on new arrivals, personal styling advice, VIP private shopping events
- Education and tutoring: student progress reports, course consultations, re-enrollment offers
Boost OMO with LINE Simple Beacon
Automatically trigger in-store messages and member engagement, cut manual work and raise conversion
Let store advisors nurture regulars online too
Tell us about your store network and service process, and a consultant will recommend how to roll out the OMO module.
Contact us to learn more OMO tips
Leave your contact details and one of our consultants will get back to you shortly.
- Phone: +886-2-2515-5633
- Fax: +886-2-2515-6535
- Email: sales@esi-tech.net
